View a FREE sample

This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. What is Google's Silicon Valley headquarters called?
(a) The Googleplex.
(b) The Church.
(c) The Manlo Park Building.
(d) The Lab.

2. Which Israeli company collected data in 2008 on the behavior of a million visitors to sites maintained by its clients around the world?
(a) ClickTale.
(b) WorkRelate.
(c) DataWorld.
(d) ClickFortress.

3. What mediums does Carr cite in Chapter Five as trying to become more web-like?
(a) CDs and DVDs.
(b) Records and audiobooks.
(c) TV shows and movies.
(d) TV Shows and radio.

4. What kinds of problems did Google run into when it tried to begin digitizing the world's books?
(a) The time it took to scan all the books into its systems was debilitating.
(b) Publishers and authors suing them for copyright infringement.
(c) Authors started widespread demonstrations in the streets of Silicon Valley against the project.
(d) An overload on the company's servers.

5. What does Carr say, in Chapter Eight, that Larry Page has always viewed Google as an embryonic form of?
(a) Space exploration.
(b) Content creation.
(c) Artificial Intelligence.
(d) Academic research.

6. Which former editor of the New York Times Book Review has become a Kindle enthusiast, according to Carr in Chapter Six?
(a) Mary McGrath.
(b) Alice McGrath.
(c) Paul McGrath.
(d) Charles McGrath.

7. What does New York University professor Clay Shirkey suggest is overrated in Chapter Six?
(a) Surfing the Net.
(b) Reading long novels like War and Peace.
(c) Newspapers.
(d) Going to college.

8. What does researcher Gary Smalls say that using the Net is like in terms of how the brain has to work, in some ways?
(a) Doing a crossword puzzle.
(b) Watching television.
(c) Running.
(d) Eating.

9. In Chapter Seven, what does Carr say the Net delivers to users on a daily basis through its high-speed system?
(a) Rewards that our brain treats the same way as it treats sugar.
(b) More information that anyone could retain.
(c) Negative feelings in the form of jealousy at seeing other people's social media pictures.
(d) Positive reinforcements.

10. What does Carr say is Johnson's primary kind of knowledge in the end of Chapter Seven?
(a) The ability to know a subject in depth for ourselves.
(b) The ability to discuss a given topic in a debating format.
(c) The ability to write at least five pages of clear reasoning on a given topic, and to provide a window into an opposing point of view.
(d) The ability to cite at least three academic scholars who specialized in a given topic.

11. Which author wrote a 1997 history of the pursuit of artificial intelligence?
(a) George Dyson.
(b) Allison Brin.
(c) George Orwell.
(d) Noam Chompsky.

12. In Chapter Seven, what does Carr say is the greatest paradox of using the Internet?
(a) We think the Net is cheap, but it is actually expensive.
(b) The Net grabs our attention only to scatter it.
(c) We think the Net is educating us, but it is actually making it harder for us to concentrate.
(d) We think we are in control of the Net, but it is actually controlling us.

13. Who is the managing director of Guardian News and Media that Carr mentions in Chapter Five?
(a) Gerald George.
(b) Tim Brooks.
(c) Les Moonves.
(d) Elton Newton.

14. In Chapter Six, what does Carr say that multitasking on a computer has made it commonplace for users to do?
(a) Have a landline phone and social media conversation happening at the same time as one writes a blog.
(b) Have several social media platform conversations happening at the same time while also talking on the phone.
(c) Have several windows and applications open at the same time.
(d) Have several e-books open at the same time to read.

15. What did Marissa Mayer call Google's moon shot?
(a) Its effort to digitize all the world's printed books.
(b) Its effort to fund public schools.
(c) Its effort to optimize its search results.
(d) Its effort to target ads to users.

Short Answer Questions

1. In Chapter Seven, what does Carr argue the Net commands with a far greater insistency than television or radio?

2. In Chapter Seven, why does Carr claim that we want to be interrupted as we work on the Net?

3. Who is Amazon's chief executive, mentioned by Carr in Chapter Six?

4. Which inventor and futurist wrote a 1996 essay on the legacy of 2001: A Space Odyssey?

5. When did Nathaniel Hawthorne write about the advantages of people spending time in nature?

(see the answer keys)

This section contains 743 words (approx. 3 pages at 300 words per page) View a FREE sample