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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. What does Carr say he finds himself trapped in by the mid-1990s relating to computer equipment purchasing?
(a) A cycle of debt.
(b) A process of trying to keep up with friends by purchasing the latest equipment.
(c) A frustrating cycle of devices breaking and Carr needing to spent a lot of money to replace them.
(d) An upgrade cycle.

2. Which famous philosopher from the 1800s wrote an appreciative small piece about his love for the typewriter?
(a) William Shakespeare.
(b) Friedrich Nietzsche.
(c) Sigmund Freud.
(d) Karl Marx.

3. According to Carr in Chapter Three, every technology is an expression of which of the following?
(a) Foresight.
(b) Progress.
(c) Ingenuity.
(d) Human will.

4. What did Lee de Forest invent?
(a) The television.
(b) The Enigma machine.
(c) The Audion.
(d) The short-wave radio.

5. What kind of award did Eric Kandel win for his work on sea slugs in the 1970s?
(a) The Queen's Citation for Excellence in Science.
(b) The Nobel Prize.
(c) The James Fields Medal.
(d) The Royal Academy's Science Award.

6. In Chapter Four, who does Carr claim were the first people to use a specialized medium for writing?
(a) The Greeks.
(b) The Sumerians.
(c) The Europeans.
(d) The Arabs.

7. Who was the inventor of the typewriter?
(a) John Michael Gutenberg.
(b) Hans Rasmus Johann Malling-Hansen.
(c) Johannes Burler.
(d) James Joyce.

8. How did Francis Bacon say that Gutenberg's press affected the globe?
(a) He said it changed things all over the world so much that no empire or sect or star had as great an effect worldwide.
(b) He said it made everyone, everywhere, better educated.
(c) He said it made books much less expensive.
(d) He said it made societies much more equal.

9. Which media mogul at RCA and NBC dismissed criticism of the mass media on which his career was built in the year 1955?
(a) David Sarnoff.
(b) Walter White.
(c) Walter Winchell.
(d) Les Moonves.

10. How did the map and clock change language indirectly, according to Carr?
(a) People started reading maps much more than they read books.
(b) New metaphors based on the map and clock arose to describe natural phenomenon.
(c) People started using navigational terms for literature-related topics.
(d) People started drawing clock hands on their books.

11. What job did Johannes Gutenberg have before inventing the printing press?
(a) He was a goldsmith.
(b) He was a lawyer.
(c) He was a doctor.
(d) He was an accountant.

12. How does the brain's ability to adapt to changes shift as people age?
(a) The brain needs medication to be able to change as people age.
(b) The brain requires surgery to be able to change as people age.
(c) The brain becomes less able to change as quickly as people age.
(d) The brain becomes more able to change as people age.

13. What does Hebb's rule say?
(a) Brain cells that fire together wire together.
(b) Brain cells that can shift their function from one thing to another are called transformers.
(c) Brain cells that do not ever change are called static.
(d) Brain cells that regenerate after injury are called super brain cells.

14. Which of the following terms did Jeffrey Schwartz of UCLA coin?
(a) Survival of the busiest.
(b) Survival of the fastest.
(c) Survival of the most connected.
(d) Survival of the fittest.

15. What is Alan Turing best known for creating?
(a) The software language Python.
(b) The so-called Turning Machine, which is the forerunner to the modern computer.
(c) The circuit board.
(d) The modem.

Short Answer Questions

1. In Chapter Four, which of the following does Carr say became a prerequisite for intellectual achievement?

2. In Chapter Three, what does Carr say thinking is governed by in a purely oral culture?

3. What kind of type did Johannes Gutenberg invent with the printing press?

4. According to Carr, language itself is NOT which of the following?

5. What does the phrase scriptura continua refer to, according to Carr in Chapter Four?

(see the answer keys)

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