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This quiz consists of 5 multiple choice and 5 short answer questions through Part IV (Pages 133 - 176).

Multiple Choice Questions

1. In Chapter Six, what does Carr say a book retains over the computer as a device for reading?
(a) Some financial challenges.
(b) Some serious drawbacks.
(c) Some compelling advantages.
(d) Some support from authors.

2. Which book did Christine Rosen of the Ethics and Public Policy Center first try to read on a Kindle?
(a) A Tale of Two Cities.
(b) War and Peace.
(c) Nicholas Nickleby.
(d) The Nix.

3. In Chapter Five, what does Carr say is Colorado's oldest newspaper?
(a) The Colorado Record.
(b) The Colorado Clarion.
(c) The Rocky Mountain News.
(d) The Colorado Caller.

4. Which Israeli company collected data in 2008 on the behavior of a million visitors to sites maintained by its clients around the world?
(a) ClickTale.
(b) DataWorld.
(c) WorkRelate.
(d) ClickFortress.

5. What did the Flynn effect refer to?
(a) The steady rise in technological skills in the developed world during the 1990s.
(b) The steady increase in IQ scores around the globe throughout the twentieth century.
(c) The steady decline in technological skills in the developed world during the 1990s.
(d) The steady decrease in IQ scores around the globe throughout the twentieth century.

Short Answer Questions

1. What are the tiny jumps people's eye movements make as they read, as discovered by Louis Emilie Javal in 1879?

2. Which former editor of the New York Times Book Review has become a Kindle enthusiast, according to Carr in Chapter Six?

3. In Chapter Seven, what does Carr argue the Net commands with a far greater insistency than television or radio?

4. What job did Johannes Gutenberg have before inventing the printing press?

5. What does Carr say was a feature of early writing that is hard for us to imagine today?

(see the answer key)

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