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This quiz consists of 5 multiple choice and 5 short answer questions through Part V (Pages 177 - 224).

Multiple Choice Questions

1. Which recommendation of Erasmus's did people enthusiastically follow in his day?
(a) That people keep a book of memories as their children grew.
(b) That people write down their family's history in a family tree format.
(c) That people keep a notebook of memorable quotations.
(d) That people sketch portraits of each other to carry in their pockets.

2. How does Carr report that the layout of the Bronx Library Center has recently changed in Chapter Five?
(a) The books and computers are both in the center.
(b) At the center are the people, and the computers and books are at the margins.
(c) At the center are Internet-connected computers, and the print books have been pushed to the margins.
(d) At the center are the books, and the computers are at the margins.

3. When was the Apple Computer company incorporated?
(a) 1984.
(b) 2000.
(c) 1977.
(d) 1990.

4. How did the map and clock change language indirectly, according to Carr?
(a) People started reading maps much more than they read books.
(b) People started drawing clock hands on their books.
(c) New metaphors based on the map and clock arose to describe natural phenomenon.
(d) People started using navigational terms for literature-related topics.

5. Which major publisher does Carr mention in Chapter Six that began publishing e-novels with videos embedded in them?
(a) Hyperion.
(b) Random House.
(c) Simon and Shuster.
(d) Penguin.

Short Answer Questions

1. What did the researcher Eric Kandel demonstrate in the early 1970s through is research?

2. How long did Eric Schmidt tell The Wall Street Journal in 2005 that it would take Google to organize the world's information and make it universally accessible and useful?

3. What does technology writer Don Tapscott say is a waste of time in the information age?

4. Which neuroscientist carried out ground-breaking experiments in the late 1960s that pioneered the ideas of neuroplasticity?

5. Which company owns YouTube?

(see the answer key)

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