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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 8: Rolling Out the Formula.

Multiple Choice Questions

1. Right away, Sam looks for other store opportunities and drives to Fayetteville to find a store whose only competitor is _________.
(a) Meijer.
(b) JC Penney.
(c) Ben Franklin.
(d) Woolworth.

2. He decides to run for the student body president and wins by doing one important move. What is that move?
(a) He speaks to people before they speak to him.
(b) Blackmailing some of the student body.
(c) Recruiting followers.
(d) Bribing his fellow students with money or passing grades.

3. How does placing stores in these small areas affect advertising?
(a) It makes advertising cheaper.
(b) It makes advertising more necessary.
(c) It make advertising more sophisticated.
(d) It makes advertising more expensive.

4. At the time, nobody wants to invest in the idea with Bud putting only 3 percent into it and another manager from Texas putting in 2 percent. Other than that, Sam had to come up with what percent of the financing on his own?
(a) 90.
(b) 98.
(c) 95.
(d) 85.

5. Sam believes that the reason that Wal-Mart was successful is because __________.
(a) There was not competition.
(b) He always made sure that the employees in his stores were taken care of.
(c) He is really intelligent.
(d) No one is a better promoter than him.

Short Answer Questions

1. For a variety of reasons, Rob convinces Sam to do what with his debt?

2. Phil gets a great deal on a laundry detergent like Tide, and has 18 cases sent to his store and creates the world's largest display of detergents, stacking them almost __________ feet high?

3. Does Sam worry about fluctuating stock prices?

4. What does Sam do after he establishes a Wal-Mart on the boundaries of big cities?

5. Sam says by making sure the customers are treated well, what will be the result?

(see the answer key)

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