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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 15: Thinking Small.

Multiple Choice Questions

1. On what was Sam too focused?
(a) His managers.
(b) His executives.
(c) Being competitive.
(d) Himself.

2. The reason that other stores fail is because ____________.
(a) They do not have the funds that Wal-Mart has.
(b) They only care about their employees.
(c) They are looking out for themselves first.
(d) They do not have Sam Walton.

3. What does Sam admit was the biggest mistake of his business career?
(a) Purchasing this Ben Franklin.
(b) Purchasing of a shopping center.
(c) Purchasing this Woolworth.
(d) Purchasing this Kmart.

4. In 1939, he meets Hugh Mattingly who owns _____________.
(a) A discount store chain with 40 stores.
(b) The first Wal-Mart.
(c) A Ben Franklin store in town.
(d) A variety store chain with 60 stores.

5. What does Sam believe are what will continue to keep the customers coming back to shop at your store?
(a) A large inventory.
(b) Persuasive advertising.
(c) Low prices.
(d) Personal touches.

Short Answer Questions

1. Does Sam believe he is as hands-on as other managers?

2. He thinks many of these failed stores would still be open if they had remembered to ___________.

3. What kind of farm does Sam's family have?

4. Sam's attention to his associates and each manager having a minority share in the business sets the stage for _____.

5. What do Sam and Bob have Sam's son Rob do for them?

(see the answer key)

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