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This test consists of 5 short answer questions, 10 short essay questions, and 1 (of 3) essay topics.

Short Answer Questions

1. What is the primary medium of children's advertising?

2. For more than three decades, the fast food industry uses what federal agency to finance new restaurants?

3. How does Michael Witzel characterize the drive-in restaurants of the early 1940's?

4. In what county does Anaheim, California reside?

5. What is Ray Kroc doing when he first visited McDonald's in 1954?

Short Essay Questions

1. What are some of Carl Karcher's ideas that should have remained on the drawing board?

2. What effect does the growth of fast food chains have on the beef industry?

3. What causes the fast food chain expansion in Colorado Springs to thrive so well?

4. How do the patterns of land ownership in the American West seem to closely resemble those of rural England?

5. According to the author, what is the purpose of the episodes of the television show, Disneyland?

6. What odd mix of traits makes J.R. Simplot so successful?

7. Why does Carl Karcher think Anaheim is "heaven" when he moves there from Ohio?

8. How is the poultry industry transformed in the 1980's?

9. Why does Colorado Springs gain a series of new military bases after World War II?

10. Why are teenagers perfect candidates for working in the fast food industry?

Essay Topics

Write an essay for ONE of the following topics:

Essay Topic 1

Describe the practices that get ConAgra Foods into legal trouble. Which aspects of their business are involved? How are they punished?

Essay Topic 2

How did Mike Harper of ConAgra manipulate the Nebraska tax code? Which governor was involved? What tax breaks did he want? How do these breaks help other companies? What threat did he make if his demands were not met? What did he do after he got everything he wanted?

Essay Topic 3

Describe some of the different jobs in a slaughterhouse. Include the tools used and the inherent dangers in each job.

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