View a FREE sample

This test consists of 5 short answer questions, 10 short essay questions, and 1 (of 3) essay topics.

Short Answer Questions

1. Ray Kroc is a jazz musician what time period?

2. What is the nickname for the McDonald's operations and training manual assembled by Fred Turner in 1958?

3. To which organization is Wernher von Braun a member during World War II?

4. How many pounds of potatoes does the J.R. Simplot plant in Aberdeen, Idaho produce?

5. How much does it cost per acre to grow potatoes in Bingham County?

Short Essay Questions

1. What happens when a franchise operator fails to follow the McDonald's operation and training manual?

2. What effect does the growth of fast food chains have on the beef industry?

3. Why does Ray Kroc tell a reporter in 1972 that it is ridiculous to call the fast food industry an "industry"?

4. What is Carl Karcher's personal philosophy?

5. What is the rancher Hank's form of range management?

6. What are some of the requirements made in franchise contracts offered by fast food chains?

7. Why does Disney create "Tomorrowland"?

8. What is a development agent?

9. What factors may have contributed to the rancher Hank's suicide?

10. Why does Carl Karcher think Anaheim is "heaven" when he moves there from Ohio?

Essay Topics

Write an essay for ONE of the following topics:

Essay Topic 1

How do fast food companies market products to children? In what ways do companies maximize their products' exposure to kids once they become interested? What are some of the categories of "juvenile nagging tactics"? How are parents marketed to to maximize the child market?

Essay Topic 2

Describe how the conservative nature of the city of Colorado Springs evolved. Include the historical, political, and religious aspects of the city.

Essay Topic 3

How did Mike Harper of ConAgra manipulate the Nebraska tax code? Which governor was involved? What tax breaks did he want? How do these breaks help other companies? What threat did he make if his demands were not met? What did he do after he got everything he wanted?

(see the answer keys)

This section contains 759 words (approx. 3 pages at 300 words per page) View a FREE sample