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This quiz consists of 5 multiple choice and 5 short answer questions through Behind the Counter.

Multiple Choice Questions

1. What percentage of fast food visits is "impulsive"?
(a) Ninety-five.
(b) Forty.
(c) Twenty.
(d) Seventy.

2. What is the nickname of Colorado Springs?
(a) Snowville.
(b) Little London.
(c) Snow Capital.
(d) Little Taos.

3. What does Ray Kroc's philosophy of QSC and V stand for?
(a) Quality, Service, Cleanliness, and Value.
(b) Quiz, Sell, Compute, and Verify.
(c) Quick, Smiley, Cheery, and Virtuous.
(d) Quantity, Sales, Competition, and Victory.

4. The speed and volume of a factory's flow is called what?
(a) Throughput.
(b) Money movement.
(c) Efficiency effect.
(d) Bottom line.

5. In the Ray A. Kroc museum, what appears when certain buttons are pushed?
(a) Hamburger coupons.
(b) Sock puppets.
(c) Money.
(d) Dioramas.

Short Answer Questions

1. Which law is passed that makes it illegal for fast food websites to ask for personal information from children?

2. What do the McDonald brothers call their system of service?

3. Whom does Carl Karcher marry?

4. McDonald's has to get rid of its mascot, Speedee, because which company has a mascot with the similar name, Speedy?

5. What is the apparent ideal for employees in the restaurant industry?

(see the answer key)

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