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This quiz consists of 5 multiple choice and 5 short answer questions through Why the Fries Taste So Good.

Multiple Choice Questions

1. Disney's broadcast of "Our Friend the Atom" is sponsored by which manufacturing company?
(a) General Dynamics.
(b) Teledyne.
(c) DuPont.
(d) General Electric.

2. Whose previous appearance at the "Success" seminar spurs other celebrities to speak at them?
(a) Ronald Reagan's.
(b) Donald Trump's.
(c) Jimmy Carter's.
(d) Tom Cruise's.

3. What is the main drag in Colorado Springs?
(a) Cheyenne Lane.
(b) Main Street.
(c) The Strip.
(d) Tejon Street.

4. What is the name of the religious group that James Dobson moves to Colorado Springs from Pomona, California?
(a) Church of the Resurrection.
(b) Scientology.
(c) Focus on the Family.
(d) The Seventh Day Adventists.

5. What takes over Southern California, completely changing the lifestyle of the population there?
(a) The automobile.
(b) The assembly line.
(c) The railway system.
(d) Television.

Short Answer Questions

1. What is Ray Kroc doing when he first visited McDonald's in 1954?

2. The speed and volume of a factory's flow is called what?

3. Which fast food company is one of the first to start selling franchises?

4. In 1973, what causes the fast food industry to temporarily lose stock value?

5. Which company does Carl Karcher team up with to save Carl's Jr.?

(see the answer key)

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