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This quiz consists of 5 multiple choice and 5 short answer questions through On the Range.

Multiple Choice Questions

1. In 1997, what does Rod Taylor of Brandweek say was one of the most successful promotions in the history of American advertising?
(a) Garbage Pail Kids.
(b) Snow White.
(c) The Teenie Beanie Baby.
(d) Cabbage Patch Kids.

2. What do Ray Kroc and Walt Disney join to see battle in Europe in 1917?
(a) The Navy.
(b) The Red Cross.
(c) The Army Rangers.
(d) The National Guard.

3. The leading sectors of the nation's economy are controlled by corporate alliances known as _______.
(a) Divisions.
(b) Amalgomates.
(c) Trusts.
(d) Squads.

4. What purchase is Karcher's first foray into the fast food business?
(a) A taco stand.
(b) A soda fountain.
(c) A lemonade stand.
(d) A hot dog cart.

5. Which county was planning to build a highway right through the heart of Hank's ranch?
(a) El Paso.
(b) Cheyenne.
(c) Arapahoe.
(d) Baca.

Short Answer Questions

1. How is the metropolis of Los Angeles characterized?

2. For more than three decades, the fast food industry uses what federal agency to finance new restaurants?

3. Republican Congressman Andy Ireland calls franchisees who want legal reform of regulations ______ in congress.

4. What do prospective managers train for at Hamburger University?

5. Which company does Carl Karcher team up with to save Carl's Jr.?

(see the answer key)

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