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This quiz consists of 5 multiple choice and 5 short answer questions through Your Trusted Friends.

Multiple Choice Questions

1. What do prospective managers train for at Hamburger University?
(a) A Degree in Hamburgerology.
(b) A Medal of McDonald's.
(c) A Bachelor's in Fry Science.
(d) Self-Service Science.

2. In 1997, what does Rod Taylor of Brandweek say was one of the most successful promotions in the history of American advertising?
(a) The Teenie Beanie Baby.
(b) Garbage Pail Kids.
(c) Cabbage Patch Kids.
(d) Snow White.

3. Which school district in Colorado Springs starts a nationwide trend to place fast food ads in its hallways?
(a) Blue Rocks District.
(b) Red Valley District.
(c) District 9.
(d) Disctrict 11.

4. What were people called who served the food at drive-in restaurants?
(a) Servers.
(b) Waitresses.
(c) Carhops.
(d) Burger angels.

5. What do the McDonald brothers call their system of service?
(a) The Super Service System.
(b) The Independent Service System.
(c) The Speedee Service Sytem.
(d) The Efficiency System.

Short Answer Questions

1. Whom does Carl Karcher marry?

2. Walt Disney buys 160 acres of what in Anaheim to build Disneyland?

3. Which transport industry is intentionally wiped out in Southern California?

4. What is the primary medium of children's advertising?

5. What is Ray Kroc doing when he first visited McDonald's in 1954?

(see the answer key)

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