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This quiz consists of 5 multiple choice and 5 short answer questions through Global Realization.

Multiple Choice Questions

1. In what area of the packing plant do workers use a power saw to slice cattle into halves?
(a) The rest area.
(b) The sticker shack.
(c) The fab room.
(d) The kill floor.

2. What has the upheaval caused by fundamental changes that sweep the meat-packing industry come to be known as?
(a) Anti-unionization.
(b) The anti-trust fiasco.
(c) The ConAgra solution.
(d) The IBP revolution.

3. What is the initial franchising fee Ray Kroc charges to open a McDonald's?
(a) $1.
(b) $950.
(c) $118,000.
(d) $15,000.

4. Whom does Carl Karcher marry?
(a) Mary Heidenreich.
(b) Jane Mansfield.
(c) Marcia Stevens.
(d) Margaret Heinz.

5. What distinctive aspect of McDonald's is as strictly protected by copyright law as the designs on a box of soap?
(a) The architecture.
(b) The interior color schemes.
(c) The design of the menus.
(d) The presence of playgrounds.

Short Answer Questions

1. Chicken meat had been traditionally provided by hens too ______ to lay eggs.

2. Who owns Taco Bell, KFC, and Pizza Hut?

3. What is the annual turnover rate in the fast food industry at the writing of this book?

4. What is the primary flavoring that gives McDonald's french fries their distinctive taste?

5. McDonald's has to get rid of its mascot, Speedee, because which company has a mascot with the similar name, Speedy?

(see the answer key)

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