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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. What did the cofounders prioritize at the startup Wiener joined in San Francisco in Part I?
(a) Aesthetics.
(b) Reputation.
(c) Employee health.
(d) Profit.

2. Where did Wiener meet up with the analytics CEO's girlfriend?
(a) Her own apartment.
(b) A bar in the Tenderloin.
(c) City Gate Park.
(d) The Golden Gate Bridge.

3. What kind of app did the data analytics CTO create for fun that he and Wiener talked about?
(a) A language studies app.
(b) A running app.
(c) A fashion app.
(d) A cocktail-and-literature app.

4. Where was Ian's company located in Part II?
(a) Lakeside.
(b) The Hill Section.
(c) Potrero Hill.
(d) San Bernadino.

5. What did the data analytics CEO tell Wiener early on in her time at the company?
(a) He thought she was more interested in learning than in doing.
(b) Eventually he wanted her to lead the support team.
(c) He was surprised she had lasted at the company for this long already.
(d) He thought she should be recruiting more of her friends to work there.

Short Answer Questions

1. What did Wiener realize the founders of the first startup she worked at wanted her to do?

2. How did Weiner refer to a very popular social media company?

3. What did Wiener suggest the CEO at the analytics company should do to try to help combat burnout on their team?

4. What is one reason Wiener thought some others in the tech industry looked own upon her sometimes?

5. Where does Wiener live when the book opens?

Short Essay Questions

1. Why does the e-book company fire Wiener?

2. What topic does Wiener challenge a group of engineers about in Part II, only to realize the engineers are pioneers in this field?

3. Which specific company does Wiener contend that it is almost impossible to use the internet without enriching?

4. What is one perk the analytics company offers that Wiener knows helps keep people working in the office for longer hours?

5. What are some of the drawbacks to living in San Francisco that Wiener discusses in Part I?

6. How is Wiener feeling about her job in the publishing industry in Part I?

7. Why did Ian like to work at smaller-scale companies in general?

8. How does Wiener react to the movie the company takes employees to in Part I to celebrate the CTO's birthday?

9. What fundamental facet of her job at the e-book startup did Wiener misunderstand from the beginning?

10. What are some things Ian and Wiener find they have in common?

(see the answer keys)

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