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This quiz consists of 5 multiple choice and 5 short answer questions through Part II (Pages 56 - 103).

Multiple Choice Questions

1. What did Wiener say the data analytics CEO believed in instead of marketing?
(a) Money.
(b) Organic groundswell.
(c) Networks.
(d) Brute force.

2. What did Wiener's parents hope she would go into for a career?
(a) Dance or theater.
(b) Medicine or law.
(c) Engineering.
(d) Cooking.

3. Where was the first startup Wiener worked for in San Francisco located?
(a) The Clarion.
(b) Bay Street.
(c) South of Market neighborhood.
(d) The Mission.

4. What does the CEO at the first company Wiener works for call people who are designers and entrepreneurs?
(a) Visionaries.
(b) Designpreneurs.
(c) Business preneurs.
(d) Design experts and entrepreneurs.

5. Who was assigned to help Wiener get oriented at the new startup in Part I?
(a) Lars.
(b) Ian.
(c) Noah.
(d) Skelly.

Short Answer Questions

1. What did one of the CEO's type in a chat room that was a criticism about Wiener not meant for her to see in Part I?

2. What historical metaphor did people in Silicon Valley use proudly at the time Wiener moved there for the first time?

3. What is one reason Wiener thought some others in the tech industry looked own upon her sometimes?

4. Why did Wiener think her friends would not like working in the tech industry?

5. Which company had bought Ian's company earlier in the year?

(see the answer key)

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