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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. Who were the core users of the data analytics startup's products?
(a) NGOs.
(b) Art companies.
(c) Programmers and data scientists.
(d) Schools.

2. How much did Wiener pay in rent for her own studio apartment in Part II?
(a) $3,500.
(b) $1,800.
(c) $3,000.
(d) $2,500.

3. Who was Noah's roommate?
(a) Ben.
(b) Ian.
(c) David.
(d) Joshua.

4. Which apps did Wiener resist downloading but did ultimately download in Part I?
(a) Cooking apps.
(b) Fitness apps.
(c) Fashion apps.
(d) Ride-sharing apps.

5. Which coworker of Wiener's did she make many new friends through?
(a) Noah.
(b) Ben.
(c) Sarah.
(d) Jennifer.

6. How does Wiener find temporary accomodation in San Francisco the first time she moves there?
(a) Through a friend.
(b) Craigslist.
(c) A home-sharing platform.
(d) Through the company.

7. Where was Ian's company located in Part II?
(a) San Bernadino.
(b) Potrero Hill.
(c) The Hill Section.
(d) Lakeside.

8. What analogy does the data analytics CEO often use with employees to describe the nature of their business?
(a) He tells them they are like the colonists.
(b) He tells them they are in the Olympics.
(c) He tells them they are at war.
(d) He tells they they are in school.

9. What was one slogan on the data analytics company's t-shirts it asked employees to wear?
(a) Data geeks.
(b) Finding solutions in data.
(c) I am data driven.
(d) We are we.

10. What did the cofounders prioritize at the startup Wiener joined in San Francisco in Part I?
(a) Reputation.
(b) Profit.
(c) Aesthetics.
(d) Employee health.

11. What did the data analytics startup CEO suggest to Wiener that she should learn in Part II?
(a) Fashion design.
(b) How to cook.
(c) An instrument.
(d) Coding.

12. What does Wiener refer to as the setting in which she could see what the users were seeing at the data analytics startup?
(a) God Mode.
(b) Friend Mode.
(c) Toy Mode.
(d) Omniscient Mode.

13. What kind of app did the data analytics CTO create for fun that he and Wiener talked about?
(a) A fashion app.
(b) A language studies app.
(c) A running app.
(d) A cocktail-and-literature app.

14. What does Wiener refer to as the data analytics company's bread and butter?
(a) Engagement.
(b) User interface.
(c) Word-of-mouth.
(d) Ad clicks.

15. Why did the data analytics CEO suggest Wiener and his girlfriend go out together?
(a) They had mutual friends in common.
(b) They were from the same town.
(c) He wanted his girlfriend to talk to Wiener and try to convince her to start coding.
(d) They both needed friends.

Short Answer Questions

1. What did Wiener's co-workers tell her about the data analytics company's CTO?

2. What did the data analytics CEO tell employees was the enemy of a successful startup?

3. What area is Wiener's first job at the startup in San Francisco in?

4. Who was assigned to help Wiener get oriented at the new startup in Part I?

5. What did Ian do in Alamo Square Park with Wiener?

(see the answer keys)

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