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This quiz consists of 5 multiple choice and 5 short answer questions through Part I (Pages 1 - 55).

Multiple Choice Questions

1. How does Wiener find temporary accomodation in San Francisco the first time she moves there?
(a) Craigslist.
(b) A home-sharing platform.
(c) Through a friend.
(d) Through the company.

2. What was Wiener's job in New York before moving to tech?
(a) Landscape artist.
(b) Law clerk.
(c) Assistant at a literary agency.
(d) Chef.

3. What secondary tool did the data analytics company offer to its users?
(a) A people-analytics tool.
(b) A fashion-analytics tool.
(c) A pet-analytics tool.
(d) A money-analytics tool.

4. What did Wiener major in in college?
(a) Journalism.
(b) Biology.
(c) Sociology.
(d) English literature.

5. How does Wiener refer to one of the largest tech companies in existence that disrupted the publishing industry?
(a) Online horror.
(b) Online coffeehouse.
(c) Online mirror.
(d) Online superstore.

Short Answer Questions

1. What does the CEO at the first company Wiener works for call people who are designers and entrepreneurs?

2. Where was the first startup Wiener worked for in San Francisco located?

3. What did Wiener mostly talk about with the product manager she ends up sharing an apartment with?

4. What phrase does the data analytics CEO ask all its employees to ascribe to?

5. What did Wiener think good interface design did?

(see the answer key)

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