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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. What is a label formulated by US academics to denote the heterogeneous works of a series of French intellectuals?
(a) Industrialism.
(b) Neo-Jungianism.
(c) Mass-psychosis.
(d) Post-structuralism.

2. Who was the mother of St. Thomas Aquinas?
(a) Maria Alexandra Corvesa.
(b) Theodora Countess of Theate.
(c) Joan of Arc.
(d) Alezona of Aquinas.

3. Eco suggests that both Hans Sedlmayr and Marshall McLuhan use similar facts and arrive at what?
(a) A preposterous opinion.
(b) The point where they started.
(c) Opposite conclusions.
(d) Dead ends.

4. Who starred in Casablanca?
(a) Marvin Sales.
(b) Burt Lancaster.
(c) Humphrey Bogart.
(d) James Dean.

5. Eco suggests that in order to achieve cult status a movie "must provide a completely _____ world so that its fans can quote characters as if they were aspects of the fan's private sectarian world...".
(a) Detailed.
(b) Furnished.
(c) Realistic.
(d) Imaginary.

6. In "Two Families of Objects," Eco cites Karl Marx implying that markets are the very places in which the goods that are being sold do what?
(a) Become useful.
(b) Lose all value.
(c) Generate capitol.
(d) Find a home.

7. How old was St. Thomas Aquinas at his death?
(a) 55.
(b) 34.
(c) 49.
(d) 61.

8. When did St. Thomas Aquinas die?
(a) 1277.
(b) 1226.
(c) 1274.
(d) 1268.

9. Eco states that spectator sports are a form of what, which like war, allows the aggressive impulses to be discharged?
(a) Hygiene.
(b) Prayer.
(c) Exercise.
(d) Therapy.

10. Eco relates his experience of having the song "Lady Barbara" burst into his head to what?
(a) Laughter.
(b) Heckling.
(c) Booing.
(d) Anticipatory applause.

11. Where was Hans Sedlmayr born?
(a) Hungary.
(b) England.
(c) Russia.
(d) Italy.

12. When was St. Thomas Aquinas born?
(a) 1225.
(b) 1274.
(c) 1324.
(d) 1374.

13. Eco suggests that sports is a form of what that serves to distract and create wasteful talk with no actual purpose or value?
(a) Chatter.
(b) Therapy.
(c) Entertainment.
(d) Barbarism.

14. In what essay does Eco discuss the qualities of blue jeans?
(a) "Cowboy Pants."
(b) "Lumbar Thought."
(c) "Denim Nightmare."
(d) "Levi's Plague."

15. When was the film Casablanca released?
(a) 1945.
(b) 1946.
(c) 1942.
(d) 1947.

Short Answer Questions

1. Eco describes Sedlmayr's treatment of art as what?

2. Eco suggests that language is what in the sense that "it compels speech"?

3. Eco writes that the deployment of what "is religion, politics, ideology"?

4. What refers to an original model of a person, ideal example, or a prototype upon which others are copied, patterned, or emulated; a symbol universally recognized by all?

5. Eco suggests that the vital essence of sports becomes further removed by what?

(see the answer keys)

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