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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. What does Eco assert that Disney suggests that the imitation of reality is so accurate that reality pales in comparison?
(a) Auto-animatronic technology.
(b) Audio-animatronic technology.
(c) Audio-astronomic technology.
(d) Auto-astronomic technology.

2. Who publishes Superman Comics?
(a) IDW Publishing.
(b) DC Comics.
(c) Viz Media.
(d) AC Comics.

3. What is the tenth type of Middle Ages presented by Eco in order to approach the subject in a disciplined way?
(a) The Middle Ages of national identities.
(b) The Middle Ages of so-called Tradition.
(c) The Middle Ages of philological reconstruction.
(d) The expectation of the Millennium.

4. What is the third type of Middle Ages presented by Eco in order to approach the subject in a disciplined way?
(a) The Middle Ages of Romanticism.
(b) The Middle Ages as a barbaric age.
(c) The Middle Ages of philological reconstruction.
(d) The Middle Ages of the philosophia perennis.

5. In "Culture as a Show Business" Eco discusses the fact that culture until recently dictated that things must be what?
(a) Serious.
(b) Hillarious.
(c) Truthful.
(d) Accurate.

6. What period followed the Middle Ages?
(a) The Electronic Age.
(b) The Bronze Age.
(c) The Late Mordern Era.
(d) The Early Modern Era.

7. Eco compares cults to what, which he asserts have existed at least since the time of Christ?
(a) Millenarian dynamics.
(b) Dictators.
(c) Sports.
(d) Religion.

8. What is the first of two categories Eco proposes that thoughts about God fall into in "The Sacred is Not Just a Fashion"?
(a) God is perfect, people are not.
(b) God in the negative, through what he is not.
(c) God seeing all things at all times.
(d) God having attributes that humans do not possess.

9. Eco asserts that the Middle Ages were the beginning of several practices including modern armies, a national state, capitalistic economy, and what?
(a) The "age of robots."
(b) The "technological transformation of labor".
(c) The "sanitation era."
(d) The "need for convenience."

10. What term refers to a fundamental change in power or organizational structures that takes place in a relatively short period of time?
(a) Peace treaty.
(b) Election.
(c) Revolution.
(d) Coup.

11. Eco uses the story of Superman as an allegory of America and suggests that he has need of returning to what from time to time?
(a) "Room of Silence."
(b) "Time of Joy."
(c) "Moment of Sorrow."
(d) "Fortress of Solitude."

12. Eco proposes that tourists at Disney must have a certain passivity and behave as what in order to enjoy themselves?
(a) Wild animals.
(b) Children.
(c) Robots.
(d) Consumers.

13. Eco proposes that all use of hyper reality is an attempt to create a monument or a permanent structure that will allow for what?
(a) Immortality.
(b) Admiration.
(c) Education.
(d) Explanation.

14. Where was Marshall McLuhan born?
(a) Vancouver, British Columbia.
(b) Toronto, Ontario.
(c) Edmonton, Alberta.
(d) Whitehorse, Yukon Territory.

15. What refers to an intentional interpersonal relationship used by trained psychologists to aid a client or patient in problems of living?
(a) Shock therapy.
(b) Psychotherapy.
(c) Physical therapy.
(d) Hypnosis.

Short Answer Questions

1. What book of Marshall McLuhan's suggests that man has lost his center?

2. When was 2001: A Space Odyssey released?

3. What does Eco define as mini representations of a particular location or scene?

4. Where did Jim Jones' cult members commit mass suicide?

5. When did Jim Jones die?

(see the answer keys)

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