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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 17-18.

Multiple Choice Questions

1. According to Naylor in Chapter 4, what invention in movies popularized smoking in them?
(a) Sound.
(b) Color.
(c) Flashbacks.
(d) Modern editing.

2. In Chapter 1, what adjective does B.R. use to describe Naylor's style of public relations?
(a) Abrasive.
(b) Reactive.
(c) Slimy.
(d) Effective.

3. What event prompted Bliss to join the military in the 1960's?
(a) The Tet Offensive.
(b) The Kent State shootings.
(c) Woodstock.
(d) The assassination of Robert Kennedy.

4. Why is the Captain in the hospital in Chapter 14?
(a) He fell and broke a hip.
(b) He is having a heart valve replaced.
(c) He is losing a leg to diabetes.
(d) He cannot keep food down.

5. To what actor does Naick compare the voice of the lead nico-terrorist in Chapter 11?
(a) Peter Lorre.
(b) Sidney Greenstreet.
(c) James Stewart,
(d) Dennis Hopper.

Short Answer Questions

1. In Chapter 13, what is every member of the Academy told they will have to attend?

2. How long does B.R. give Naylor to come up with a new media plan for the Academy?

3. In Chapter 7, what does Naylor say he regrets regarding Gazelle?

4. Why is Polly short-tempered in Chapter 13?

5. In Chapter 9, what words does Heather use to describe Nick's assertion that he works for tobacco to pay the rent?

(see the answer key)

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