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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 4-6.

Multiple Choice Questions

1. What does Naylor accuse people like Ron Goode of in Chapter 5?
(a) Profiting from children's deaths.
(b) Falsifying data.
(c) Assisting in the sales of cigarettes.
(d) Wasting taxpayer money.

2. In Chapter 1, what adjective does B.R. use to describe Naylor's style of public relations?
(a) Effective.
(b) Abrasive.
(c) Slimy.
(d) Reactive.

3. What controversial move has Nick Naylor long been making regarding tobacco's public image?
(a) He wants to freeze all public statements.
(b) He wants to pay politicians to smoke in their ads.
(c) He wants to admit cigarettes are a health risk.
(d) He wants to say cigarettes are a good source of calcium.

4. According to Naylor in Chapter 4, what invention in movies popularized smoking in them?
(a) Modern editing.
(b) Sound.
(c) Flashbacks.
(d) Color.

5. Which John Wayne film does Naylor and his son watch at the end of Chapter 3?
(a) The Shootist.
(b) True Grit.
(c) Sands of Iwo Jima.
(d) The Longest Day.

Short Answer Questions

1. In Chapter 1, how does Nick characterize JJ Hollister?

2. At the end of Chapter 4, BR asks Naylor to mention what on Oprah?

3. What is the name of the conference at which Naylor is speaking in the Prologue?

4. What international issue is Bailey's ex-boyfriend Hector fiercely concerned about?

5. What city does the Captain live and work in?

(see the answer key)

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