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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 2-3.

Multiple Choice Questions

1. What controversial move has Nick Naylor long been making regarding tobacco's public image?
(a) He wants to say cigarettes are a good source of calcium.
(b) He wants to admit cigarettes are a health risk.
(c) He wants to freeze all public statements.
(d) He wants to pay politicians to smoke in their ads.

2. What body part did Bobby Jay Bliss lose in the Vietnam War?
(a) His right eye.
(b) His left arm.
(c) His left leg.
(d) His right ear.

3. How long does B.R. give Naylor to come up with a new media plan for the Academy?
(a) The weekend.
(b) One month.
(c) One day.
(d) Two weeks.

4. Who else is on the panel on which Naylor sits in the Prologue?
(a) Anti-smoking proponents.
(b) Marketing analysts.
(c) Politicians.
(d) Tobacco executives.

5. In what state did the shooting that Bobby Jay Bliss is trying to spin in Chapter 2 take place?
(a) Florida.
(b) Mississippi.
(c) New Jersey.
(d) Texas.

Short Answer Questions

1. In what House Committee did Polly Bailey begin her Washington, D.C. career?

2. In Chapter 3, who asks Naylor for a meeting in two weeks?

3. What does Polly Bailey say her beer wholesalers are coming to Washington to protest in Chapter 2?

4. What is found in the mad shooter's car in at the end of Chapter 2?

5. In Chapter 1, how does Nick characterize JJ Hollister?

(see the answer key)

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