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This quiz consists of 5 multiple choice and 5 short answer questions through Forward - Chapter 3.

Multiple Choice Questions

1. OPEC is an intergovernmental organization of how many oil-producing countries?
(a) 5.
(b) 12.
(c) 8.
(d) 23.

2. Michael Jensen is a professor at what university's business school?
(a) Harvard University.
(b) Yale University.
(c) Fordham University.
(d) The University of Chicago.

3. What refers to a market where prices are determined by supply and demand?
(a) Influx market.
(b) Controlled market.
(c) Free market.
(d) Random market.

4. Douglas Ivester's goal was achieving what when he told his sales team to pass free Coca-Cola around as the Berlin Wall toppled?
(a) World domination.
(b) Freedom for the German people.
(c) Brand recognition.
(d) Reinstitution of Communism.

5. Arab members of OPEC alarmed the developed world when they used the "oil weapon" during what war by implementing oil embargoes?
(a) The Jerusalem War.
(b) The Yom Kippur War.
(c) The Gaza War.
(d) The Torah War.

Short Answer Questions

1. According to the author in Chapter 1, companies want to profit, and consumers want what?

2. What is a form of tourism involving visiting fragile, pristine, and usually protected areas, intended as a low impact and often small scale alternative to standard commercial tourism?

3. In what political structure does the government set the price and decide what's on the shelves?

4. Michael Jensen refers to company stock options as what in Chapter 2?

5. What refers to the increasingly global relationships of culture, people and economic activity?

(see the answer key)

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