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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 12-15.

Multiple Choice Questions

1. At EMI, what did engineer Charlie Anderson do when a photographer wanted to take pictures of a recording artist in the studio?
(a) Offer them standard publicity glossies.
(b) Deny their request.
(c) Remove all microphones from the room.
(d) Rearrange the microphones in impossible ways so no one could study his techniques.

2. Who created the Beatles' early image, featuring their famous haircuts?
(a) George Martin.
(b) Pete Best.
(c) Brian Epstein.
(d) Sid Coleman.

3. How many years after George Martin returned to England from America, did he finally receive his requested studio upgrades from EMI?
(a) Five.
(b) Three.
(c) Four.
(d) Two.

4. What was George Martin's day job at the BBC Music Library, after he finished music school?
(a) Sorting scores.
(b) Composition.
(c) Fundraising.
(d) Recording young musicians.

5. "Love Me Do" hit what number in the charts?
(a) One.
(b) Seventeen.
(c) Twenty.
(d) Five.

Short Answer Questions

1. Where did George Martin build his second AIR studio?

2. During the Beatles' first trip to America, why did Alan Livingston attempt to keep George Martin away from press conferences and the limelight?

3. In what year was George Martin born?

4. When George Martin took over Parlophone, what was the job description of Shirley Spence?

5. In Chapter 8, in George Martin's layer cake metaphor, what was the fourth layer in a four-track recording?

(see the answer key)

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