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Sigmund Freud - This psychologist tried to define life in completely sexual terms, and coined the idea of "penis envy" and "phallic activity".

A. C. Kinsey - This researcher conducted many sex surveys.

The Manipulator - This is the person, or team, that is responsible for exploiting women's unfulfilled desires as a marketing strategy.

A. H. Maslow - This scientist defined the human hierarchy of needs, and that all humans strive to fulfill their basic physiological needs first, but then need to fulfill their psychological needs.

Margaret Mead - This was one of the most eminent sociologists who subscribed to the functionalist discipline and is considered the most powerful negative influence on modern women.

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