Backlash: The Undeclared War against American Women Test | Mid-Book Test - Medium

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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. By the 1980s the media begins to hail the arrival of a "________ generation."
(a) Anti-feminist.
(b) Post-feminist.
(c) Anti-gender.
(d) Post-gender.

2. Why do politicians, journalists, and business leaders claim that women need no more help advancing?
(a) They have come of age.
(b) They have returned to traditional roles.
(c) They have surpassed men in their accomplishments.
(d) They are in the infancy of their independence.

3. Which of the following magazines uses the Harvard-Yale study to sell minis?
(a) Women's Wear Daily.
(b) Mademoiselle.
(c) Newsweek.
(d) Women's Day.

4. Faludi writes that all of the following designers try to push femininity onto working women except:
(a) John Weitz.
(b) Calvin Klein.
(c) Christian Dior.
(d) Christian Lacroix.

5. How does the Faludi describe the media's treatment of protests against the Miss America pageant and burning bras?
(a) Faludi states that the media gives little coverage to both issues.
(b) Faludi states that the media gives greater coverage to both issues than they give to the feminist struggle.
(c) Faludi states that the media gives equal coverage to the feminist struggle, protests against the Miss America pageant, and burning bras.
(d) Faludi states that the media gives greater coverage to the feminist struggle than they give to protests against the Miss America pageant and burning bras.

Short Answer Questions

1. Faludi suggests that movies are used by men to deal with their emotions concerning women. How does she suggest this is done?

2. Fatal and Fetal Visions deals with how the_________ serve the backlash.

3. Select the magazine that Faludi praises for using federal statistics to accurately portray the career choices of women.

4. In the late 1980s, circulation of traditional women's magazines is down sharply with Good Housekeeping the worst off and Working Woman the best off. To what does Faludi attribute the relative success of Working Woman?

5. According to Faludi, cosmetic companies try to increase sales by ___________ their products.

Short Essay Questions

1. Faludi writes that getting ABC to put Marilyn French's best-selling novel The Women's Room on screen is Esther Shapiro's "most grueling" professional experience. What are some of the factors that make this project so difficult?

2. Several doctors are discussed in Chapter 8 of the book. Faludi writes about the ways in which they help the backlash and use their credentials to sponsor cosmetic products. Name at least one of these doctors and describe his or her role in the backlash by the cosmetics industry.

3. In your opinion, why do you believe that society markets marriage and children to women much more than to men?

4. According to survey responses, women believe they need equal pay, the right to abortions, and decent childcare. Discuss how reforms in those areas would impact women's lives.

5. Discuss the way in which the movies and television treat the subject of women and careers.

6. After Reagan is elected president, many changes occur in the political arena that affect the feminist movement. Discuss three of these changes and how they affect the fight for women's rights.

7. Who is Dr. Robert Harvey and why is he discussed in the chapter on the cosmetic industry?

8. Chronicle the evolution of Ms. magazine in the 1980s.

9. Select at least three media outlets and discuss how they work with the backlash to use relationship "scare tactics" to fight against the feminist movement.

10. Murphy Brown and Roseanne were two characters who were reviled by the backlash according to Faludi. Why were these women disliked so strongly? Also discuss the ways in which the backlash launches their attack of Murphy and Roseanne.

(see the answer keys)

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