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This quiz consists of 5 multiple choice and 5 short answer questions through Part IV (Chapters 9 - 11).

Multiple Choice Questions

1. Who was the engineer for the World Trade Center project?
(a) Marcus Samuelson.
(b) Thomas Colhard.
(c) Rachel Adams.
(d) Les Robertson.

2. What did Redelmeier's experiment measuring the so-called "peak-end rule" involve?
(a) Optical exams.
(b) Bone breakages.
(c) Blood tests.
(d) Colonoscopies.

3. Why does Kahneman remember April 27, 1944?
(a) It was the night before his father died.
(b) It was the night their house was bombed.
(c) It was the night his sister died.
(d) It was the night the family fled Europe.

4. What did Tversky and Kahneman spend the academic year 1970 - 71 doing?
(a) Researching questionnaire methods.
(b) Gathering grant money.
(c) Collecting data.
(d) Writing separate books.

5. What did both Tversky and Kahneman sense regarding their joint work during their year in Eugene?
(a) Less financial opportunities for both of them.
(b) A waning interest in their work.
(c) Growing interest in their work.
(d) More financial opportunities for both of them.

Short Answer Questions

1. Which mathematician had published the major theory of decision-making when Tversky and Kahneman started researching it?

2. In Chapter 9, what does Lewis say Kahneman's and Tversky's relationship was like in every way other than sexually?

3. Which British psychologist did Kahneman meet in the 1960s who he would later marry?

4. Where were the leaders in decision analysis clustered in the early 1970s?

5. Kahneman felt that it was the anticipation of which of the following that affected many people's decisions?

(see the answer key)

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