1. What should the lead in the first sentence do for a reader?
(a) It should introduce the article informatively and let the reader know it will be a good read.
(b) It should capture the reader and force him or her to keep reading.
(c) It should tell the reader very little about the article, so he or she will continue reading.
(d) It should be very basic to hook in all types of readers.

2. What is the main thing readers think when starting an article?
(a) They want to know how soon they will find the answer to the original thesis question of an article.
(b) They want to know how long it will take them to read the article.
(c) They want to know whether the writer is credible or not.
(d) They want to know whether it is worth it to read the article.

3. Who is rivaling everything that Zissner is saying?
(a) Another writer.
(b) The professor of the class.
(c) A student in the audience.
(d) A doctor who writes for a hobby.

4. What happens when a product of writing is never read?
(a) It gets categorized under the bad books section.
(b) The author's reputation is harmed.
(c) It gets burned.
(d) It becomes worthless and a waste of good time.

5. Why is it important to narrow down a nonfiction piece?
(a) It isn't important. People just want to look at pictures anyways.
(b) It isn't that important. It just sells better to magazines to be focused.
(c) One person cannot write an article about every aspect of something. That is what books are for.
(d) Articles should not drain the writer and reader. Focusing on a corner is better than redefining an entire room.