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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. What does Gladwell say makes parenting more difficult for wealthier parents?
(a) Having to compete for greater income gains.
(b) Having to keep up with other rich families.
(c) Having to explain decisions.
(d) Having to navigate new decisions.

2. How does Gladwell say Goliath expected to fight?
(a) At close quarters.
(b) In pitched battle.
(c) On a balance beam.
(d) In a measured ring.

3. What does Gladwell say the Cognitive Reflection Test measures?
(a) Analytic ability.
(b) Dyslexia.
(c) Problem solving.
(d) Intuition.

4. How many new teachers does Gladwell say American schools hired between 1996 and 2004?
(a) 750,000.
(b) 250,000.
(c) 500,000.
(d) 1,000,000.

5. What does Gladwell say dyslexia is?
(a) A problem with reading aloud.
(b) A problem with reading.
(c) A problem with speaking.
(d) A problem in how people hear and manipulate sounds.

Short Answer Questions

1. What percentage of wars were won by weaker countries, when the weaker countries use guerilla tactics, according to Ivan Arreguin-Toft?

2. Why does Gladwell say that it is preferable to study science at a less competitive school?

3. What aspect of law did Boies’ talents fit best with?

4. How many men does Gladwell say T. E. Lawrence’s force captured?

5. What does Gladwell say is the best way to raise test scores on the Cognitive Reflection Test?

Short Essay Questions

1. In what way does Gladwell say Ranadivé’s girls are similar to Lawrence of Arabia?

2. What does Gladwell say about Gary Cohn’s relationship with failure?

3. What are the three kinds of warriors whom Baruch Halpern says balance each other?

4. What does Gladwell say is Gary Cohn’s emotional relationship with the daring leaps he took, to get himself into trading, from selling aluminum siding?

5. Where were the Philistines expanding into, when they encountered the armies of the Israelites?

6. How does Gladwell explain Ikea’s success through “disagreeableness” (118)?

7. What is the chart Gladwell uses, to describe the phenomenon of “diminishing marginal returns” (49)?

8. What does Gladwell say is the advantage David has over Goliath?

9. What were the advantages Lawrence of Arabia’s force had, compared to the Turks?

10. What is the moral of the parable Gladwell tells about the Impressionist painters?

(see the answer keys)

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