Steve Jobs - Chapter 27: The iMac Summary & Analysis

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Summary

In May 1998, the iMac was introduced. This was the first major collaboration between Jobs and Ive. On Jobs' request, Ive designed the iMac to be colorful yet translucent, while having a handle, and lacking a floppy-disk drive. Ive and Jobs agreed on the handle because they thought that having a tactile experience with the computer would make it seem more friendly and less intimidating. The iMac was put into a rounded shell and made a color named Bondi Blue (this shell was 3x more expensive to produce than a traditional desktop shell).

Right before Jobs was to introduce the iMac, he noticed a button that ejected a CD tray, this made Jobs furious as he believed that he requested a CD slot instead. The team agreed to include a slot in future models, but this had a downside. Burning and ripping functions...

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This section contains 364 words
(approx. 1 page at 400 words per page)
Buy the Steve Jobs Study Guide
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