"Comics were those bright, colorful magazines filled with bad art, stupid stories and guys in tights."
page 2, Chapter 1

"Space does for comics what time does for film!"
page 7, Chapter 1

"If for the future, he (Töpffer) would choose a less frivolous subject and restrict himself a little, he would produce things beyond all conception."
page 17, Chapter 1

"Words — are the ultimate abstraction."
page 47, Chapter 2

"To kill a man between panels is to condemn him to a thousand deaths."
page 69, Chapter 3

"Art does not reproduce the visible; rather, it makes visible."
page 123, Chapter 5

"The richness of modern language is an irreplaceable commodity!"
page 161, Chapter 6

"The picture-story, which critics disregard and scholars scarcely notice, has had great influence at all times, perhaps even more than written literature."
page 201, Chapter 9

"...in addition, the picture-story appeals mainly to children and the lower classes..."
page 201, Chapter 9

"There's always room for a certain amount...