"There is no straight line to anyone's vision or dream." Prologue, p. xvi.

"If you don't know how to lose, you'll never know how to win!" Chapter 1, pp. 3-4.

"But differentiation is all about being extreme, rewarding the best and weeding out the ineffective. Rigorous differentiation delivers real stars - and stars build great businesses." Chapter 2, p. 25.

"They say that differential treatment erodes the very idea of teamwork. Not in my world. You build strong teams by treating individuals differently ... From my days in the Pit, I learned that the game is all about fielding the best athletes. Whoever fielded the best team there won." Chapter 2, p.25.

"People who couldn't fit into this informal and entrepreneurial environment left or were asked to leave. I cut my losses quickly on bad hires that didn't perform. People who were arrogant or pompous didn't last very long. Those who delivered took...