William Zinsser

William Zinsser is the author of the book. The subject of the book is largely about how the author writes, what brought him into writing, and what keeps him in the profession. He produces articles and nonfiction books, and so the focus is on these forms. The advice given is useful for all forms of writing, whether it be journalism, poetry, fiction, or business writing.

Zinsser's credibility is within his writing of this book and his choice of examples from other good writers. The man writes well, has a distinctive voice, and puts all the principles he writes about to use. Some readers may disagree with a few choices that he makes in the writing of this book, but the main strength is that Zinsser describes how he makes these choices. Every writer makes similar choices all the time, whether conscious of it or not.

The sense...