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Sam Walton, Made in America: My Story Chapter Summary & Analysis - Chapter 13: Meeting the Competition Summary

This Study Guide consists of approximately 37 pages of chapter summaries, quotes, character analysis, themes, and more - everything you need to sharpen your knowledge of Sam Walton, Made in America.
This section contains 360 words
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Chapter 13: Meeting the Competition Summary and Analysis

Sam has always believed that competition is a good thing. Rather than avoid competition, Wal-Mart has always strived to meet the competition head on, and for them it has been a superior strategic move. The competition makes Wal-Mart stronger and more honed on the marketplace than it might have been if left by itself.

At first, Wal-Mart only dealt with other regional, smaller competitors. However in 1972, they were given the perfect opportunity to go head-to-head against Kmart in Hot Springs, Arkansas. They had no competition in the area and their prices were quite high. At the same time, the CEO of Kmart decided to step down. Kmart doesn't take the threat of Wal-Mart seriously at first. However, when they go head-to-head, it is one of the best duals and strengthens Wal-Mart.

After Sam quasi-retired, financial analysts publicly questioned a...

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This section contains 360 words
(approx. 2 pages at 300 words per page)
Purchase our Sam Walton, Made in America: My Story Study Guide
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Sam Walton, Made in America: My Story from BookRags and Gale's For Students Series. ©2005-2006 Thomson Gale, a part of the Thomson Corporation. All rights reserved.
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