Cradle to Cradle Test | Mid-Book Test - Medium

William A. McDonough
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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. What does Bill finally realize about design?
(a) That it is an impossible task.
(b) That it is more than trying to overcome bad things.
(c) That it is a poor business if you want to make money.
(d) That it is the wrong career for him.

2. What is Bill's occupation?
(a) Biologist.
(b) Chemist.
(c) Architect.
(d) Engineer.

3. What does Bill find inspiring about the environment that he grows up in?
(a) He eats many recyclable foods.
(b) He learns from many famous mathematicians.
(c) The environment is dirty and polluted.
(d) Everywhere there are many beautiful and well-designed items.

4. What is a monoculture?
(a) A crop that is more environmentally friendly than other crops.
(b) A crop that is superior to other crops.
(c) Multiple crops grown in a single area.
(d) A single crop grown year after year in the area.

5. Why are books problematic to recycle?
(a) Because the interior pages are impossible to remove from the cover.
(b) Because the ink is very easy to remove.
(c) Because the covers are made of different materials than the interior pages.
(d) Because they are difficult to re-bind.

Short Answer Questions

1. What statement best describes how the authors feel about consumerism?

2. How must ink be removed from paper in order to recycle the paper?

3. Why does Michael tether himself to the smoke stacks at Ciba-Geigy?

4. What is the goal of Bill and Michael's new company?

5. Why are pesticides and herbicides commonly used on crops?

Short Essay Questions

1. What do the authors mean by "crude product"? Also, give an example.

2. Explain how recycling is really downcycling.

3. Explain what the authors mean by "brute force."

4. Describe the negative consequences the Industrial Revolution has on the environment and human health.

5. Explain and give an example of how the Industrial Revolution intended to make more and more money.

6. Describe what causes "sick building syndrome" and name some of the associated health effects.

7. Compare the ideas of less-bad and completely positive design.

8. Describe why many materials cannot be recycled into a product of equal quality as the original material.

9. Describe why the authors warn against too much efficiency in design.

10. Explain the focus and attitude of the Industrial Revolution.

(see the answer keys)

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