Overview

J. M. Smucker Company is a relatively old one. It was established in 1879 as a small business that catered to the local population . As business grew and transportation routed between cities became larger and easily accessible, Smucker's began to produce its other lines of products. These include; jams, jellies, preserves, ice cream toppings, peanut butters, beverages, and today they now supply ready made sandwiches. All the products provided by Smucker's are all food industry products that are sold steadily throughout the year with their peak time in the fall when children return to school. Smucker's also sells its products through many mediums such as supermarkets, schools, restaurants, and as fillers to other food companies. The use of food brokers has allowed Smucker's to grow its business in these areas and allowed a small but steady increase in overall sales . In 2002 Smucker's...