One day, when his pockets were emptiest, a fair was held in the neighbouring town, and he must needs go as well as the rest, though he had no money to spend.  But he stuck a buttercup in his cap, for which he had nothing to pay, and strode along as merrily as the most.

Towards evening some of the merrymakers became riotous; and a party of them fell upon an old Jew who was keeping a stall of glass and china, and would smash his stock.  Now as the Jew stood before his booth beseeching them to spare his property, up came the strong young man, with the flower still unwithered in his cap, and he took the old Jew’s part and defended him.  For from childhood his mother had taught him to feel for others.

So those who would have ill-treated the old Jew now moved off, and the young man stayed with him till he had packed up his wares.

Then the Jew turned towards him and said, “My son, he who delivers the oppressed, and has respect unto the aged, has need of no reward, for the blessing of Him that blesseth is about him.  Nevertheless, that I may not seem ungrateful, choose, I pray thee, one of these china jars; and take it to thee for thine own.  If thou shalt choose well, it may be of more use to thee than presently appears.”

Thereupon the young man examined the jars, which were highly ornamented with many figures and devices; but he chose one that was comparatively plain; only it had a bunch of flowers painted on the front, round which was a pretty device in spots or circles of gold.

Then said the Jew, “My son, why have you chosen this jar, when there are others so much finer?”

The young man said, “Because the flowers please me, and I have a love for flowers.”

Then said the Jew, “Happy is he whose tastes are simple!  Moreover, herein is a rare wisdom, and thou hast gained that which is the most valuable of my possessions.  This jar has properties which I will further explain to thee.  It was given to me by a wise woman, subject to this condition, that I must expose it for sale from sunrise to sunset at the yearly fair.  When I understood this I took counsel with myself how I should preserve it; and I bought other china jars of more apparent value, and I marked them all with the same price.  For I said within myself, ’There is no man who does not desire to get as much as he can for his money, therefore, from its contrast with these others, my jar is safe.’  And it was even so; for truly, many have desired to buy the jar because of the delicate beauty of the flowers, if I would have sold it for less than others which seemed more valuable.”

“Many times it has been almost gone, but when I have shown the others at the same price, my customers have reviled me, saying, ’Dog of a Jew, dost thou ask as much for this as for these others Which are manifestly worth double?’ and they have either departed, cursing me, and taking nothing; or they have bought one of the more richly decorated jars at the same price.  For verily in most men the spirit of covetousness is stronger than the love of beauty, and they rather desire to get much for their money, than to obtain that which is suitable and convenient.”