Lucien reddened with confusion.

“Is it severe?” inquired Nathan.

“It is serious,” said Lousteau.

“Then there is no harm done,” Nathan rejoined.  “Hector Merlin in the greenroom of the Vaudeville was saying that I had been cut up.”

“Let him talk, and wait,” cried Lucien, and took refuge in Coralie’s dressing-room.  Coralie, in her alluring costume, had just come off the stage.

Next morning, as Lucien and Coralie sat at breakfast, a carriage drove along the Rue de Vendome.  The street was quiet enough, so that they could hear the light sound made by an elegant cabriolet; and there was that in the pace of the horse, and the manner of pulling up at the door, which tells unmistakably of a thoroughbred.  Lucien went to the window, and there, in fact, beheld a splendid English horse, and no less a person than Dauriat flinging the reins to his man as he stepped down.

“’Tis the publisher, Coralie,” said Lucien.

“Let him wait, Berenice,” Coralie said at once.

Lucien smiled at her presence of mind, and kissed her with a great rush of tenderness.  This mere girl had made his interests hers in a wonderful way; she was quick-witted where he was concerned.  The apparition of the insolent publisher, the sudden and complete collapse of that prince of charlatans, was due to circumstances almost entirely forgotten, so utterly has the book trade changed during the last fifteen years.

From 1816 to 1827, when newspaper reading-rooms were only just beginning to lend new books, the fiscal law pressed more heavily than ever upon periodical publications, and necessity created the invention of advertisements.  Paragraphs and articles in the newspapers were the only means of advertisement known in those days; and French newspapers before the year 1822 were so small, that the largest sheet of those times was not so large as the smallest daily paper of ours.  Dauriat and Ladvocat, the first publishers to make a stand against the tyranny of journalists, were also the first to use the placards which caught the attention of Paris by strange type, striking colors, vignettes, and (at a later time) by lithograph illustrations, till a placard became a fairy-tale for the eyes, and not unfrequently a snare for the purse of the amateur.  So much originality indeed was expended on placards in Paris, that one of that peculiar kind of maniacs, known as a collector, possesses a complete series.

At first the placard was confined to the shop-windows and stalls upon the Boulevards in Paris; afterwards it spread all over France, till it was supplanted to some extent by a return to advertisements in the newspapers.  But the placard, nevertheless, which continues to strike the eye, after the advertisement and the book which is advertised are both forgotten, will always be among us; it took a new lease of life when walls were plastered with posters.