The Promise of American Life eBook

This eBook from the Gutenberg Project consists of approximately 620 pages of information about The Promise of American Life.

The Promise of American Life eBook

This eBook from the Gutenberg Project consists of approximately 620 pages of information about The Promise of American Life.
security lay in a policy of constant innovation and expansion.  Moreover, even after he had obtained the bulwark of sufficient capital and more settled industrial surroundings, he was under no temptation to quit and enjoy the spoils of his conquests.  The social, intellectual, or even the more vulgar pleasures, afforded by leisure and wealth, could bring him no thrill, which was anything like as intense as that derived from the exercise of his business ability and power.  He could not conquer except by virtue of a strong, tenacious, adventurous, and unscrupulous will; and after he had conquered, this will had him in complete possession.  He had nothing to do but to play the game to the end—­even though his additional profits were of no living use to him.

If, however, the fluid and fluctuating nature of American economic conditions and the fierceness of American competitive methods turned business into a state of dangerous and aggressive warfare, the steady and enormous expansion of the American markets made the rewards of victory correspondingly great.  Not only was the population of the country increasing at an enormous rate, but the demand for certain necessary products, services, and commodities was increasing at a higher rate than the population.  The American people were still a most homogeneous collection of human beings.  They wanted very much the same things; they wanted more of these things year after year; and they immediately rewarded any cheapening of the product by buying it in much larger quantities.  The great business opportunities of American life consisted, consequently, in supplying some popular or necessary article or service at a cheaper price than that at which any one else could furnish it; and the great effort of American business men was, of course, to obtain some advantage over their competitors in producing such an article or in supplying such a service.  The best result of this condition was a constant improvement in the mechanism of production.  Cheapness was found to depend largely upon the efficient use of machinery, and the efficient use of machinery was found to depend upon constant wear and quick replacement by a better machine.  But while the economic advantage of the exhausting use and the constant improvement of machinery was the most important economic discovery of the American business man, he was also encouraged by his surroundings to seek economies in other and less legitimate ways.  It was all very well to multiply machines and make them more efficient, but similar improvements were open to competitors.  The great object was to obtain some advantage which was denied to your competitors.  Then the business man could not only secure his own position, but utterly rout and annihilate his adversaries.

At this point the railroads came to the assistance of the aggressive and unscrupulous business man.  They gave such men an advantage over their competitors by granting them special rates; and inasmuch as this practice has played a decisive part in American business development, its effect and its meaning, frequently as they have been pointed out, must be carefully traced.

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The Promise of American Life from Project Gutenberg. Public domain.