Slim Jim is a brand of dry meat snack manufactured by ConAgra Foods, Inc. They are popular in the United States, due in part to their unique texture, salty taste and "hip" marketing. More than 500 million are produced annually in at least 20 varieties. Slim Jims were originally manufactured by Goodmark Foods, Inc., before the company was acquired by ConAgra Foods in 1998. Lon Adams developed the Slim Jim recipe while working for Goodmark. Slim Jim is one of the most well-known examples of a food product which is listed as containing mechanically separated chicken in its ingredients, as required by the USDA. Advertising for the product included commercials that featured wrestler "Macho Man" Randy Savage, who was the spokesperson until the late 1990s. Each commercial would close with Savage bellowing "SNAP INTO A SLIM JIM!" Other notable sponsors have included The Ultimate Warrior, Bam Bam Bigelow and Kevin Nash. Slim Jim advertisements were also heavily featured in Archie Comics. Following the Randy Savage advertising campaign, ads featured a man in a giant Slim Jim costume, proclaiming "EAT ME!". This was followed by Savage's line for a short time. Later advertisements featured a crass anti-guardian angel "Fairy Snapmother" encouraging teens to engage in dangerous stunts. Current advertisements show people hunting a fictitious "Snapalope" within convenience stores using urban camouflage. The Snapalope is a puppet made from Slim Jims. Slim Jim sponsored Bobby Labonte and David Green when they won the NASCAR Busch Series championship in 1991 and 1994, respectively.
Varieties
- Original
- Tabasco
- Mild
- Hot
- Pepperoni
- Nacho
- Chili
- Sweet and spicy
- Monster Stick Original
- Tabasco Spiced Monster Stick
- Deli style teriyaki
- Deli style pepperoni
- Deli style smoked
- Beef and cheese
- Chili beef and cheese
- Pepperoni and cheese
- Hot beef and cheese
- Kippered beefsteak
- Peppered kippered beef steak
- Teriyaki kippered beefsteak
- Beef jerky
- Beef jerky Teriyaki
- Beef jerky BBQ
- Beef jerky Jalapeño
- Beef jerky Pizza
Trivia
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- The "Slim Guy" was a playable character, unlocked by default, in Dave Mirra Freestyle BMX 2 and the original.
- In the television show The Office, Michael Scott refers to employee Jim Halpert as "Slim Jim".
- While acting as a spokesperson for Slim Jim, WCW wrestler "Macho Man" Randy Savage was ambushed by the NWO and whipped with Slim Jims on the company's WCW Monday Nitro program.
- In the movie Blades of Glory, Slim Jim wrappers can be seen in Chazz Michael Michaels' hotel room.
- In the Comedy Central special 15 Degrees Off Cool, Bill Engval noted that Slim Jims would make perfect straws for beer.
- In a skit on the Andy Milonakis show, Andy eats several Slim Jims, falls asleep, and when he wakes up his limbs are replaced with Slim Jims.
External links
Anybody who is reading this, you rule! Slim Jims are the best things eva! HOLLA!
