Playmates Toys is a Costa Mesa, California toy manufacturer and a subsidiary of Hong Kong-based Playmates Holdings Ltd (SEHK: 0635), which was founded in 1966.
Proprietary brands
- "Amazing" dolls
- Amazing Pets
- Kinder-Garden Babies
- R.E.V.s
- Waterbabies
- WOW Pals
- Yo Stick
Licensed character toys
- Disney Princess
- Disney Fairies
- Exosquad
- King Kong
- Strawberry Shortcake
- Teenage Mutant Ninja Turtles
- Star Trek
