Iron Man Magazine is a publication which discusses bodybuilding, weightlifting, and powerlifting. It was founded in 1936 by two Alliance, Nebraska natives, Peary Rader and his wife, Mabel Rader.
History
The magazine's first print run of fifty copies was done via a duplicating machine which sat on their dining room table. Iron Man started out as an educational vehicle to inform and enlighten those people who were interested in weightlifting, bodybuilding and eventually, powerlifting. The focus of Iron Man Magazine during its first fifty years was on all three sports, with emphasis on weight training in general as a life-enhancing activity. Iron Man has always stressed the health and character building aspects of weight training, and was always the leader in bringing exercise and nutrition concepts / ideas to those in the training world. In the early 1950s, Iron Man Magazine was the first weight-training publication to show women working out with weights as part of their overall fitness regimen. It even went so far as to show a pregnant woman training with weights and educating readers on the benefits of exercise during pregnancy; thoroughly modern concepts decades ahead of their time. In the late 1950s to early 1960s, Iron Man was the first to talk about high-quality proteins derived from milk and eggs as well as liquid amino acids. By this time, the bimonthly magazine had acquired over 30,000 subscribers simply on the strength of its information. The Raders never worked at expanding its circulation. It grew by word of mouth fueled by the general hunger for and Iron Man's ability to provide reliable training information.
By 1970, Arthur Jones had created the first Nautilus prototype. He was eager to share his exercise concepts with the world, but every magazine except Iron Man turned him down. Peary Rader saw the potential of the Nautilus concept and in keeping with Iron Man's will to remain an open forum for ideas, Rader embraced Jones' enthusiasm and ideas. Iron Man was the leader in bringing Nautilus to the marketplace and the only publication to stand behind it. The entire exercise machine industry today was built on the shoulders of the Nautilus. By the early 1980s, the Raders (now in their seventies) had spent nearly fifty years working long hours to put out a bimonthly publication. In 1986, the Raders sold the magazine to John Balik, who repositioned the magazine as a hardcore bodybuilding publication.
External links
- Iron Man Magazine Online version includes access to archived editions
