Fusion Cosmetics is a fictional business on the ABC daytime soap opera, All My Children.
Contents |
History
Plot
Fusion Cosmetics is founded by character Greenlee Smythe du Pres, and acquires its start while Greenlee, Kendall Hart, Mia Saunders, and Simone Torres are making their own cosmetics in Kendall's kitchen. After a few failed attempts, the girls finally come up with a formula that works. And from there, the girls, soon to be named the "Fab Four", launch their company, Fusion Cosmetics, which sells at retailers nationwide. Rivals of Fusions Cosmetics include Enchantment Cosmetics founded by Erica Kane and Revlon/Giavanna Cosmetics. Fusion Cosmetics is located on 500 Front Street, Pine Valley, PA. Most recently, Fusion Cosmetics spawns a nightclub/bar called ConFusion. Fusion Cosmetics merges with Enchantment Cosmetics when Kendall is appointed CEO of Enchantment after Erica leaves. Fusion Cosmetics is owned by Cambias Industries (which is owned by Kendall's husband Zach Slater). Greenlee returns back to work, telling the crew that Babe Carey Chandler's shares are now hers again, and that she is the majority stockholder and the boss. Zach retaliates and gives Kendall all of the Fusion shares that Cambias Industries holds. The two women become equal partners once more.
Fusion Cosmetics in real life
In 2004, ABC and All My Children launched a real life Fusion Cosmetics line for fans of the soap opera. The first fragrance released was Enchantment, Erica Kane's company.[1][2] Months later, when Fusion's new spring line debuted, so did its fragrance for real. Both fragrances are available at Wal-Mart and online at ABC. Of this, The A.V. Club relayed a statement:
| “ | The Enchantment perfume successfully seeped through the television screen and onto Wal-Mart shelves nationwide.[3] | ” |
Fusion Cosmetics were also sold on the Home Shopping Network.
Fictional Fusion Cosmetics employees
- Greenlee Smythe -- Founder and Co-Owner
- Kendall Hart -- Founder and Co-Owner
- Mia Saunders -- Founder and Partner, now is Field Operator for the San Francisco Branch of Fusion
- Annie McDermott -- Employee for Fusion Cosmetics
- Babe Carey -- Employee for Fusion Cosmetics, former co-owner (asked back by Greenlee), now Marketing Executive
- Amanda Dillon -- Employee for Fusion Cosmetics
- Di Henry -- Employee for Fusion Cosmetics (she left town and runs a Fushion outpost in New York)
Fictional former Fusion Cosmetics members
- Simone Torres (deceased) -- Founder, Former Co-Owner and Former Marketing Executive
- Liza Colby -- Founder, Former Partner for Fusion
- Erin Lavery (deceased) -- Former Employee for Fusion Cosmetics
- Jonathan Lavery -- Former Executive (now works at Confusion)
- Michael Cambias (deceased) -- Former Major Stock Holder
- Reggie Montgomery -- Former Employee
- Josh Madden -- Former Employee
- Bianca Montgomery -- Former Employee for Fusion Cosmetics
- Zoe Luper -- Former Employee
- Zach Slater -- Owner of Cambias Industries which owns Fusion Cosmetics (gave his shares to Kendall)
- Danielle Frye -- Former Employee for Fusion Cosmetics, Head of Teen Line
- Ava Benton -- Former Model for Fusion cosmetics; Kendall fired her (Fusion Green campaign)
References
- ^ The Place To Place a Product. Storylines include everything from perfume to potato chips. broadcastingcable.com. Retrieved on 2007-07-11.
- ^ Also Starring (Your Product Name Here). www.commercialalert.org, Publisher Michael McCarthy, USA Today. Retrieved on 2007-07-11.
- ^ How to smell like a Trump with a hint of Cumming. Stars In A Bottle. avclub.com. Retrieved on 2007-07-11.
