Element is a skateboard company based in Irvine, California. It was established in Atlanta, Georgia in 1992 as Underworld Element. The company later dropped "Underworld" from its name and became known as just Element. In 2001, it was purchased by Billabong International. The founder and president of the company, Johnny Schillereff, invented the logo as being the life of natural wood and being "one" with the board. The Element logo is a stick figure style tree inside a circle, often white in a red background. In some renditions, the logo is also circled by the words: Wind, Water, Fire, and Earth, the four basic elements. Element is also the main sponsor of Visalia YMCA Skate Camp, located on Sequoia Lake, California.
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Element Footwear
In 2006 Element Skateboards launched a footwear brand called Element Footwear. Element footwear comes in many different styles and has different collections called the earth, wind, water, fire , and solid collections
Element Footwear team
- Mike Vallely
- Tosh Townend
- Chad Tim Tim
- Darrel Stanton
- Brent Atchley
- Michael Mackrodt
- Levi Brown
Elemental Awareness
Elemental Awareness is an organization designed to promote wilderness conservation and survival skills to young people through skateboarding. The program was started by Mike Kershnar and Todd Larson. The idea of the program is to promote environmental values to kids in a way that will get them interested and enthusiastic, which for many is through skateboarding. Another goal of Elemental Awareness is to promote skateboarding by providing scholarships to skate camps, taking kids to professional skating facilities, and letting them meet with professional skaters. The wilderness survival and conservation aspect of Elemental Awareness is officially recognized by Tom Brown and his school of trackers.
Element Professional Team
- Chad Tim Tim
- Bam Margera
- Chad Muska
- Brent Atchley
- Joe Innes
- Mike Vallely
- Vanessa Torres
- Tosh Townend
- Darrell Stanton
- Tony Tave
- Ray Barbee
- Nyjah Huston
Element Am Team
Jimmy Lannon, Collin Provost, Levi Brown, James Goodison
Videography
- Sky Pager (1993)
- Fine Artists (1994)
- Third Eye View (1996)
- World Tour (video)|World Tour (1999)
- Elementality Vol. One (2005)
- Element Rise Up The Europe Element Video (2005)
- Elementality Vol. Two (2006)
- This is My Element (2007)
Elementality
Elementality started (with Vol. 1) as a series of full videos to be released several years apart. Now with the recent release of Vol. 2, it has grown into an Element skateboards video magazine much like 411VM, with 15 minute videos to be released twice a year.
