Chocolat Frey AG, often known as simply, Frey, is a Swiss chocolate-based confectionery company that began in 1887. Starting out as a family operation, Frey claims now to be the best-selling chocolate in Switzerland, and the only major brand of chocolate produced entirely within that nation. In 1950, the Swiss supermarket chain Migros, bought out Frey, but retained the brand name and manufacturing center of Frey chocolate. In 2006, Frey chocolate began to export outside of Switzerland for the first time, starting with sales in the United States.
