Ajax (automobile)

See also: Ajax (1906 automobile) - Swiss car; Ajax (1913 automobile) - French car; or Ajax (1921 automobile) - American car. The Ajax was an American automobile manufactured by the Nash Motors Company of Kenosha, Wisconsin between 1925-1926. The Ajax was produced in the newly acquired Mitchell Motors Company plant in Racine, Wisconsin. Mitchell was the manufacture of Mitchell brand automobiles between 1903-1923. The Ajax was built using machinery from Nash's other acquisition, the LaFayette Motors Company of Milwaukee, Wisconsin, which was moved to and installed in the Racine plant. Despite receiving good reviews from the automotive press and the general public, the Ajax brand was discontinued in 1926 after over 22,000 models were sold. Charles W. Nash ordered that the production continue instead as the Nash Light Six. Production was stopped for two days while Nash hub caps, emblems and radiator shells were trucked to Racine where all unshipped Ajax brand cars were retrofitted into being Nash automobiles. Likewise, kits were sent to dealers to retrofit all unsold cars. Nash even made the kits available at no charge to consumers who bought Ajax cars, but did not want to own an orphaned make automobile, to protect the investment they had made in a Nash Motors product.

References

• Kimes, Beverly R., Editor. Clark, Henry A. (1996). The Standard Catalog of American Cars 1805-1945. Kraus Publications. ISBN 0-87341-428-4.