Adobe Persuasion

Adobe Persuasion
Persuasion running under System 7.
Developer	Adobe, Aldus
Latest release	4.0 / 1996
OS	Mac OS, Windows
Genre	Presentation
License	Proprietary
Website	N/A

Adobe Persuasion (formerly Aldus Persuasion) was a presentation program developed for the Mac platform by Aldus Corporation. After it was acquired by Adobe Systems in 1994, when the two companies merged, a Microsoft Windows version was released. Adobe discontinued production from September 1997. A key feature of Persuasion which distinguished it from early versions of Microsoft PowerPoint was the ability to create an outline for a presentation which was immediately reflected on the slides.

Versions history

• Aldus Persuasion 1. For Mac only. Created by Peter Polash.
• Aldus Persuasion 2.0
• Aldus Persuasion 2.x
• Adobe Persuasion 3.0 had both Mac and Windows versions, and was released in 1995. It was bundled with the Persuasion Player.
• Adobe Persuasion 4.0 was released in 1996. The Mac and Windows versions shipped together, with a simultaneous end-user license for each platform. It was bundled with Adobe Acrobat Distiller 3.0, Acrobat Reader 3.0, Persuasion Player, Adobe Type Manager, and a collection of clip art, movies, sounds, and 20 fonts. It included a utility to directly convert Microsoft PowerPoint files. Powerpoint being Persuasion's primary competitor on the popular Windows platform, compatibility was an important feature.

External links

• ATPM e-zine review of Persuasion 4.0 from January 1997.
• An example of a presentation (.pdf, 401KB) made using Persuasion, from the Administration Department at Michigan Technological University. Includes line and bar graphs.