Then We Came to the End - Returns and Departures, Chapter 1 Summary & Analysis

Joshua Ferris
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Summary

The creatives come into another quiet day and face the breast cancer campaign in which they are supposed to make breast cancer patients laugh. The fact that concepts for the campaign elude them stings their self esteem and makes them wonder if that might be part of the criteria to see who would be laid off next. Benny breaks the tension by telling everyone that he had seen Carl and Marilynn outside the building this morning and everyone is surprised because they have separated. Carl sits in the car watching workers power spray the alley next to the building. The futility of their work reminds Carl of when a client waters down creative work yet the creatives still have to make sure the logo is used appropriately, a process called polishing the turd by the creatives. Carl and Marilynn had spent...

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This section contains 1,540 words
(approx. 4 pages at 400 words per page)
Buy the Then We Came to the End Study Guide
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