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Ray Kroc

Grinding It Out | Quiz

Ray Kroc
This Study Guide consists of approximately 32 pages of chapter summaries, quotes, character analysis, themes, and more - everything you need to sharpen your knowledge of Grinding It Out.

Grinding It Out | Quiz

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1)

Where did Kroc locate his first franchise? (from Chapter 6)

Oak Park, Illinois.
Downtown Chicago.
Arlington Heights, Illinois.
Des Plaines, Illinois.
2)

How did Kroc feel about spending money? (from Chapter 16)

He donated to any charity that made a request.
He believed in spending his money in useful ways.
He spent money on whatever he wanted.
He didn't believe in charitable donations.
3)

Harry Sonnenburn had been a vice president for: (from Chapter 7 and Chapter 8)

Tastee-Freeze.
Dairy Queen.
Walgreen's.
Kresge.
4)

When did the Des Plaines McDonald's open? (from Chapter 6)

Summer, 1955.
January 1, 1955.
January, 1956.
April 15, 1955.
5)

Fred Turner was hired to: (from Chapter 7 and Chapter 8)

Improve efficiency.
Handle financing.
Help new operators of franchises.
Implement a new purchasing system.
6)

The major reason why Kroc wanted to end the association with the McDonald brothers was: (from Chapter 10)

They refused to sell their San Bernardino store to the corporation.
Their refusal to alter any of the terms of the original agreement.
They interferred too much in company decisions.
They demanded managerial positions.
7)

When at McDonald's, Kroc: (from Chapter 16)

Had all of his expenses covered.
Was selective about which expenses the company should cover.
Wouldn't use a company credit card.
Never used an expense account.
8)

Kroc decided to give away what amount of money to Chicago institutions to celebrate his seventieth birthday? (from Chapter 16)

$500,000.
$750,000.
$1 million.
$1.25.
9)

In 1960, McDonald's opened the first company built store in: (from Chapter 9)

Chicago, Illinois.
Torrence, California.
San Diego, California.
Columbus, Ohio.
10)

Kroc hired Harry Sonnenburn to handle: (from Chapter 7 and Chapter 8)

Staffing.
Sales.
Financing.
Restaurant development.
11)

Who did Kroc name as president? (from Chapter 13)

Luigi Salveneschi.
Dick Boylan.
June Martino.
Fred Turner.
12)

Approximately how much did the Twelve Apostles make from the deal? (from Chapter 10)

$12 million.
$6 million.
$5 million.
$9.75 million.
13)

What was the purpose of the Franchise Realty Corporation? (from Chapter 7 and Chapter 8)

To sell franchises.
To handle the franchise real estate end of the franchising.
To provide a slush fund for the franchises.
To sell restaurants.
14)

In granting franchises, McDonald gives preference to: (from Chapter 14)

Present operators and McDonald's employees.
Candidates under the age of forty.
Candidates with business school degrees.
Employees of competitors.
15)

Who were the early McDonald franchises sold to? (from Chapter 6)

Lily Tulip customers.
Prince Castle.
Existing restaurants.
Kroc's golfing friends.
16)

When McDonalds went public, what was the initial offering price of the stock? (from Chapter 12)

$22.50.
$25.
$35.
$18.
17)

How did the Big Mac become a menu item? (from Chapter 14)

In response to Burger King's Whopper.
To minimize costs.
It was a man-sized meal.
To lower the cost of bun's.
18)

How did McDonald's solve its identity problem and improve sales in Calfornia? (from Chapter 11)

Lowered prices.
Hired new managers.
Television advertising campaign.
Improved quality.
19)

What McDonald's management philosophy did Kroc apply to baseball? (from Chapter 15)

Seat locations needed to be changed.
That customers deserve a quality product or performance for their money.
Fans weren't concerned with quality.
The game was all that mattered.
20)

Which of the following was not one of the diseases that research money is provided for? (from Chapter 16)

Arthritis.
Polio.
Multiple sclerosis.
Diabetes.
21)

What was Kroc's net worth in 1959? (from Chapter 9)

$250,000.
$100,000.
$50,000.
$90,000.
22)

How many regions did McDonalds plan to establish? (from Chapter 12)

Five.
Six.
Three.
Nine.
23)

When did McDonald's project they would payoff the loan? (from Chapter 10)

1969.
1983.
1991.
2000.
24)

How many hamburgers had McDonalds sold by July 1966? (from Chapter 12)

Three billion.
One billion.
Two billion.
Five hundred million.
25)

What foodstuff provided a problem that had to be resolved at the Des Plaines location? (from Chapter 6)

French fries.
Hamburgers.
Milk shakes.
Coffee.
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Grinding It Out from BookRags and Gale's For Students Series. ©2005-2006 Thomson Gale, a part of the Thomson Corporation. All rights reserved.
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