Richard Kluger Writing Styles in Ashes to Ashes: America's Hundred-Year Cigarette War, the Public Health, and the Unabashed Triumph of Philip Morris

Richard Kluger
This Study Guide consists of approximately 56 pages of chapter summaries, quotes, character analysis, themes, and more - everything you need to sharpen your knowledge of Ashes to Ashes.
This section contains 417 words
(approx. 2 pages at 400 words per page)
Buy the Ashes to Ashes: America's Hundred-Year Cigarette War, the Public Health, and the Unabashed Triumph of Philip Morris Study Guide

Point of View

Ashes to Ashes is told in the second person. The story is about the rise of the tobacco industry from small entrepreneurs in the 1800s, to the mega-corporations of modern day - Philip Morris and RJR. The point of view is split mostly between the pro-tobacco companies and the anti-tobacco consumer advocates, government agencies, and other organizations.

Setting

The main setting of the story is in the United States, where tobacco companies came of age in the twentieth century. Their marketing takes place domestically (U.S.) and all across the world (specifically Europe, the Far East, and Africa). Domestic settings include the home cities of the tobacco companies, locations of scientific institutes, Washington D.C., and many state capitals where tobacco lobbying and legislation took place.

Language and Meaning

The language and meaning of the story pertains to statements made about tobacco by advocates, detractors, users...

(read more)

This section contains 417 words
(approx. 2 pages at 400 words per page)
Buy the Ashes to Ashes: America's Hundred-Year Cigarette War, the Public Health, and the Unabashed Triumph of Philip Morris Study Guide
Copyrights
BookRags
Ashes to Ashes: America's Hundred-Year Cigarette War, the Public Health, and the Unabashed Triumph of Philip Morris from BookRags. (c)2016 BookRags, Inc. All rights reserved.
Follow Us on Facebook