Ashes to Ashes: America's Hundred-Year Cigarette War, the Public Health, and the Unabashed Triumph of Philip Morris Quiz

Richard Kluger
This Study Guide consists of approximately 56 pages of chapter summaries, quotes, character analysis, themes, and more - everything you need to sharpen your knowledge of Ashes to Ashes.

Take our free Ashes to Ashes quiz below, with 25 multiple choice questions that help you test your knowledge. Determine which chapters, themes and styles you already know and what you need to study for your upcoming essay, midterm, or final exam. Take the free quiz now!

Directions: Click on the correct answer.

Questions 1-5 of 25:

1.

In the late 1950s, what does the cigarette industry (through TIRC) begin? (from Chapter 7: The Anguish of the Russian Count)

2.

Why does RJR begin a price war in the early 1990s? (from Chapter 20: Blowing Smoke)

3.

What does a 1953 study by Dr. Ernst Wydner show? (from Chapter 6: The Filter Tip and Other Placebos)

4.

What study corroborates this evidence? (from Chapter 7: The Anguish of the Russian Count)

5.

What happens when one lawsuit goes on for more than a decade? (from Chapter 9: Marlboro Mirage)

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Ashes to Ashes: America's Hundred-Year Cigarette War, the Public Health, and the Unabashed Triumph of Philip Morris from BookRags. (c)2017 BookRags, Inc. All rights reserved.
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